Saturday, June 13, 2015

Learn How Traditional Marketing Methods can Help You in Website Promotion

After implementing many online marketing techniques, I consider these 5 traditional or offline marketing techniques to drive people to your website.

1. Businesses cards and carry bags: Whether you are a small business owner or a big rand. Never forget to engrave your website address on your business cards and carry bags. It will help people for contact you easy and look at your business services online. There is enough space on carry bags, boxes and covers. Always put your URL on letterhead, business cards and envelope -wherever potential visitors are likely to see it.

2. Write down on products labels: Do you sell products in packaging? If yes, then it is an excellent way to take your business next level. Include your URL on all promotional items you give away - packages and containers labels so that consumer can review and buy items directly from the website. It will also increase the trust level and help to promote website.

3. Business advertisement in Newspaper, TV and Radio: It is quite expensive but very effective way of advertisement on TV, Radio, Newspaper and Magazines. Newspaper offers ads options on their news columns but we can describe each and every thing due to limited ad space. So you can also place your website url at the end of ad content so that reader can keep continue exploring more things about your business. Cable TV gets you access to a large television audience without the often high prices of broadcast TV. Radio gives you low-cost local commercials designed to reach a specific age group and lifestyle. Magazines give you a more tightly targeted audience. The more closely you match the media to your best customers, the better your advertising will work.

4. Banners on Public places: Mostly we see big and small ads banner on public places. They provide another opportunity for adding your website link there. Just leave a website link at the bottom or middle of the banner.

5. Tell your friend: Does your friend know everything about you? If your answer is yes then they should have your website address. Ask them to add your website url in their social media profiles and refer your website in their circle for purchase any items.

Gerald Van Yerxa is the founder of SEO company Canada, a search marketing and web design agency located in Kamloops, BC.